The Prudential Series Fund
Diversified Bond Portfolio
As of 12/31/2009
INVESTMENT OBJECTIVEStylebox
A high level of income over the longer term, providing reasonable safety of capital through investment in readily marketable intermediate- and long-term fixed-income securities. There can be no assurance that the investment objective will be achieved.

INVESTMENT DISCIPLINE
This Portfolio consists primarily of investment grade fixed-income securities, including U.S. government securities (U.S. Treasuries, government agencies, and mortgage-backed securities) as well as corporate bonds rated Baa or higher by Moody's or BBB or higher by Standard & Poor's. The Portfolio focuses on intermediate- and long-term fixed-income securities that offer attractive yields. The guarantee on U.S. government securities applies only to the underlying securities of the Portfolio, and not to the value of the Portfolio's shares. The Portfolio may invest in foreign securities. Foreign investments are subject to the risks of currency fluctuation and the impact of social, political, and economic change, which may result in greater share price volatility.
Performance (As of 12/31/2009)
Performance Chart
Performance Graph for Class A Shares
 YTD1-YEAR3-YEAR5-YEAR10-YEARSINCE INCEPTION
  PORTFOLIO20.5120.517.145.926.647.87
  BARCLAYS CAPITAL U.S. AGGREGATE BOND INDEX5.935.936.044.976.338.18
  LIPPER (VIP) INTERMEDIATE INVESTMENT GRADE-DEBT FUNDS AVERAGE12.2112.215.214.465.687.60
PAST PERFORMANCE DOES NOT GUARANTEE FUTURE RESULTS. THE INVESTMENT RETURN AND PRINCIPAL VALUE OF AN INVESTMENT WILL FLUCTUATE SO THAT AN INVESTOR'S UNITS, WHEN REDEEMED, MAY BE WORTH MORE OR LESS THAN THEIR ORIGINAL COST. CURRENT PERFORMANCE MAY BE LOWER OR HIGHER THAN THE PAST PERFORMANCE DATA QUOTED. PERFORMANCE INFORMATION AS OF THE MOST RECENT MONTH-END IS AVAILABLE AT WWW.PRUDENTIAL.COM.

The rates of return reflect the reinvestment of all dividends and capital gains, and the deduction of investment management fees and expenses. They do not reflect charges specific to your contract such as cost of insurance, mortality and expense risk charges, riders and sales charges. If they did, the performance quoted would be significantly lower. For the specific charges and expenses associated with your product, please refer to the prospectus. Returns of less than one year are not annualized. For variable life insurance products, refer to the hypothetical illustrations in the prospectus, which show the effect on performance of various assumptions regarding the cost of insurance protection. You may also obtain a personalized illustration of historical performance, which reflects the cost of your policy's insurance protection.
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Fund Facts & Holdings (As of 12/31/2009 unless noted otherwise)
Portfolio Data2
Inception Date : 5/13/1983
Number of Holdings : 489
Net Assets : $1.4 Billion
Credit Quality (% of Assets)2
U.S. Government & Agencies13.3%
AAA18.1   
AA5.9   
A11.9   
BBB25.4   
BB10.6   
B5.2   
CCC2.0   
Less than CCC0.3   
Cash & Equivalents7.5   
   
Average Credit QualityA    
Duration4.42 years   
Average Maturity7.05 years   
 
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PORTFOLIO MANAGEMENT

The Corporate Team, headed by Steven Kellner, is primarily responsible for overseeing the day-to-day management of the Portfolio. This Team uses a bottom-up approach, which focuses on individual securities, while staying within the guidelines of the Investment Policy Committee and the Portfolio's investment restrictions and policies. In addition, the Credit Research team of analysts supports the sector teams using bottom-up fundamentals, as well as economic and industry trends. Other sector teams may contribute to securities selection when appropriate.

FIRM OVERVIEW

  • One of the world's oldest and largest financial service companies.
  • Prudential Financial companies, with approximately $558 billion in total assets under management and administration as of December 31, 2008, serve individual and institutional customers worldwide.


Investors should consider the contract and the underlying portfolios' investment objectives, risks, and charges and expenses carefully before investing. The contract's prospectus and the underlying portfolios' prospectus contain this and other important information. Read them carefully before investing or sending money.

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FOR USE WITH THE PUBLIC ONLY WHEN PRECEDED OR ACCOMPANIED BY A CURRENT VARIABLE PRODUCT PROSPECTUS, PRODUCT MATERIAL (product brochure or illustration) AND THE CURRENT MONTHLY PERFORMANCE REVIEW FOR THE SPECIFIC PRODUCT.
2Source: Prudential Investment Management. Holdings are unaudited and subject to change.
The Barclays Capital U.S. Aggregate Bond index represents securities that are SEC-registered, taxable, and dollar denominated. The index covers the U.S. investment grade fixed rate bond market, with index components for government and corporate securities, mortgage pass-thru securities, and asset-backed securities. These returns do not include the effect of any investment management expenses. These returns would have been lower if they included the effect of these expenses. Investors cannot invest directly in a market index.
The Lipper (VIP) Intermediate Investment Grade Debt Funds Average is calculated by Lipper Analytical Services, Inc. and reflects Funds that invest primarily in investment-grade debt issues (rated in the top four grades) with dollar-weighted average maturities of five to ten years. These returns are net of investment fees and fund expenses, but not product charges. Investors cannot invest directly in a market index or average.
Unless noted otherwise, Lipper Average and Index returns reflect performance beginning the closest month-end date to the Portfolio's inception.
Variable life insurance and variable annuities are issued by The Prudential Insurance Company of America, Newark, NJ, Pruco Life Insurance Company, Pruco Life Insurance Company of New Jersey, both located in Newark, NJ, or Prudential Annuities Life Assurance Corporation, Shelton, CT. Variable life insurance is distributed by Pruco Securities LLC, Newark, NJ. Variable annuities are distributed by Prudential Annuities Distributors, Inc., Shelton, CT. Both are members SIPC. All are Prudential Financial companies. Each company is solely responsible for their own respective financial conditions and contractual obligations.
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Prudential is authorized to transact business in all U.S. states and the District of Columbia. Product availability varies by state. © Copyright 2002 Prudential Financial, Inc., Newark, NJ, USA. All rights reserved.
IFS-A148838
Ed. 1/2009